Nike to launch label NOCTA with Drake

Nike to launch label NOCTA with Drake

Drake reveals Nike's sub-label NOCTA

The week started with a new deal, with the sports apparel Nike announcing its partnership with the rapper Drake.

The Grammy Award winner released a statement revealing his partnership with the brand. The deal is an unprecedented one for Nike. It didn't offer Drake the opportunity to name a collection or a particular outfit as it has done over the years with Michael Jordan, but his very own label. NOCTA, short for "nocturnal creative process," will contain a puffer that will come in three different colors and matching sweatsuits. According to Drake, "NOCTA is about creating something for people on the move. People who want functional, comfortable fits that are adaptable from one environment to the next." It is not the first time when Drake and Nike are collaborating. Earlier this year, the two released the co-branded Certified Lover Boy merch.

The NOCTA collection will be available worldwide starting December 18.

However, Drake is not the first entertainer to collaborate with a designer brand. Rapper Kanye West closed earlier this year a deal with GAP. One of Nike’s competitors, Adidas - has worked with Pharell and actor Jonah Hill, its latest collaboration being with Beyonce.

Following the news, Nike's stock price gained 0.37%.

Sources: gq.com, finance.yahoo.com

This information prepared by za.capex.com is not an offer or a solicitation for the purpose of purchase or sale of any financial products referred to herein or to enter into any legal relations, nor an advice or a recommendation with respect to such financial products.

This information is prepared for general circulation. It does not regard to the specific investment objectives, financial situation or the particular needs of any recipient.

You should independently evaluate each financial product and consider the suitability of such a financial product, by taking into account your specific investment objectives, financial situation or particular needs, and by consulting an independent financial adviser as needed, before dealing in any financial products mentioned in this document.

This information may not be published, circulated, reproduced or distributed in whole or in part to any other person without the Company’s prior written consent. Past performance is not always indicative of likely or future performance. Any views or opinions presented are solely those of the author and do not necessarily represent those of za.capex.com

JME Financial Services (Pty) Ltd trading as ZA.CAPEX.COM acts as intermediary between the investor and Magnasale Trading Ltd, the counterparty to the contract for difference purchased by the Investor via ZA.CAPEX.COM, authorised & regulated by the Cyprus Securities and Exchange Commission with license number 264/15. Magnasale Trading Ltd is the principal to the CFD purchased by investors.